Instagram for Creatives – Professional Development Series!

Wednesdays, 6 – 8pm via Zoom
June 30
July 28
August 25
Sept 29
Q&A and examples/demonstrations included in each session. Sessions recorded.

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Join Artist Erin Carpenter in session 1 and get a great foundation in this important platform. Learn how to take your IG to the next level and make it work for you.

Topics covered:
What are the features (IGTV, Stories, Reels, etc.) and how do they work?
What should I include in my profile?
What is the best way to use hashtags?
How do I create an account that fits my brand?
What affects the algorithm? How can I reach more people?
How do I make time to use IG?

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Artist Anna Segner will show you how to use simple, inexpensive equipment and your phone or camera to create amazing photos for IG in session 2.

Topics covered:
What kinds of photos should I post?
How can I set up my photos? What props should I use?
How can I properly light?
How can I edit? Should I use filters?
Are there apps to make things easier?

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In session 3, photographer & videographer Mark Looney will help you improve your video skills using equipment you already have.

Topics covered:
Why should I use video? What kind of videos should I make?
How can I tell a story with my short video?
How can I get more comfortable in front of the camera?
How can I do simple editing to improve my videos?

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Pull it all together in the final session! Artist Erin Carpenter will return for the feedback session to help you make real improvements. Erin will review the IG accounts of some students in the class to problem solve and answer questions.

You must register to attend. Registration is for all four sessions. This series is FREE for members of the Ames Community Arts Council or the Octagon Center for the Arts; $40 for non-members.You may use the coupon code “artsmember” for your free registration IF you are a member of either the Ames Community Arts Council or the Octagon Center for the Arts.*

*If you use the code and are not a current member of either organization, we will contact you for membership payment.

Please note you will need a (free) Zoom account to take this virtual class. There will be no refunds for this series as the sessions are recorded and can be viewed later.

This event is brought to you by the Business of Art Conference and is a joint venture of the Ames Community Arts Council and the Octagon Center for the Arts. It is supported in part through local option tax funds provided by the City of Ames through the Commission on the Arts.